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Visits

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›76 73764 965 seen by Google Analytics15% only Shopify
Page views

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›267 010208 928 seen by Google Analytics22% only Shopify
Average visit

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›2:56Google Analytics: 1:24, over the visits it saw
Visits that buy

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›2%

Visits, day by day

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›
Also seen by Google AnalyticsOnly the store counted – visitors who declined cookies

  • Campaign · quick view

    Campaign

    Summer Linen Launch 2026 · 13 Oct – 9 Nov
View as table
Visits (Shopify) by day
DateVisits (Shopify)
3 Oct 20261 839
4 Oct 20262 036
5 Oct 20262 463
6 Oct 20262 416
7 Oct 20262 313
8 Oct 20262 543
9 Oct 20262 480
10 Oct 20261 712
11 Oct 20262 004
12 Oct 20262 812
13 Oct 20262 458
14 Oct 20262 860
15 Oct 20263 052
16 Oct 20262 220
17 Oct 20262 251
18 Oct 20262 237
19 Oct 20263 181
20 Oct 20262 707
21 Oct 20263 215
22 Oct 20263 065
23 Oct 20262 905
24 Oct 20262 414
25 Oct 20262 400
26 Oct 20263 244
27 Oct 20262 774
28 Oct 20263 001
29 Oct 20262 689
30 Oct 20262 616
31 Oct 20262 214
1 Nov 20262 616

Each bar is every visit the store counted. Google Analytics saw 85% of them this period, so figures only it has – like the pages people read after they arrive – describe 85% of visitors.

Where visits start

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›
/26 593R 605 902574
/collections/linen11 031R 223 227211
/collections/bedroom8 519R 191 337180
/collections/kitchen7 712R 143 503136
/blogs/journal/how-to-wash-linen7 017R 47 83448
/products/stonewashed-linen-duvet-set6 861R 175 393171
/products/fynbos-soy-candle5 303R 111 614108
/collections/gifting4 706R 95 66992

Pages people read

Google Analytics

How people move around the site. It misses visitors who block tracking, so its counts run lower.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›
/56 4140:40
/collections/linen29 2510:41
/collections/bedroom25 0710:36
/products/stonewashed-linen-duvet-set22 9800:38
/collections/kitchen20 8930:38
/blogs/journal/how-to-wash-linen18 8040:35
/pages/about10 4480:38
/pages/delivery8 3580:40

Page speed

Tested 1 November 2026
PageOn a phoneOn a computerReal visitors, on a phone
Home77 Needs work↑ 6 on the week before93 GoodCould be faster2.5s to show the main content
Linen collection64 Needs work89 Needs workCould be faster2.6s to show the main content
Linen duvet set57 Needs work↓ 2 on the week before81 Needs workCould be faster2.6s to show the main content

Phone or computer

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›

Google Analytics

How people move around the site. It misses visitors who block tracking, so its counts run lower.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›
  • Phone46 125 seen by Google Analytics15% only Shopify54 486
  • Computer16 244 seen by Google Analytics15% only Shopify19 186
  • Tablet2 600 seen by Google Analytics15% only Shopify3 071