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Festive Gifting 2025

Sales02 Dec 2025 – 24 Dec 2025InstagramFacebookShopping & PMaxBelow average

Over the campaign’s own dates: 02 Dec 2025 – 24 Dec 2025. Gift sets and last delivery dates.

SpentR 82 512of R 69 000 planned · 120% used
Store revenueR 213 105205 orders on last click
Back for every R 1R 2.58Good return set at R 4
Cost per orderR 402.50Spend over the store’s orders
Platform ROAS5.87×What the ad platforms claim

Who it brought to the site

13 321 visits with this campaign’s tag

Stayed and looked around
7 728 58% of visits
First time on the site
8 524 64% of visits
Orders for every 100 visits
1.5
Ad clicks that arrived as visits
100% of 9 824 clicks

From Google Analytics, by the campaign’s tag. Visitors who decline cookies aren’t counted, so the store’s orders can outnumber what visits suggest.

New customers or returning

56% of its orders came from first-time customers

New customers
115 orders R 125 158
Returning customers
90 orders R 87 947
Spent for each new customer
R 717.49

Day by day

Store revenue

Source of truth for sales

Shopify

Your store’s own records – the final word on sales, orders and visits.

Every sale, order and refund is recorded here first. When an ad or email platform gives a different sales figure, it is that platform’s own claim, shown beside the store’s – never instead of it.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›
  • Festive Gifting 2025 · 2 Dec – 24 DecFestive Gifting 2025 · 2 Dec – 24 Dec
View as table
Store-attributed revenue by day
DateStore-attributed revenue
2 Dec 2025R 12 913
3 Dec 2025R 10 781
4 Dec 2025R 11 943
5 Dec 2025R 10 906
6 Dec 2025R 10 866
7 Dec 2025R 7 522
8 Dec 2025R 7 417
9 Dec 2025R 11 216
10 Dec 2025R 9 212
11 Dec 2025R 9 128
12 Dec 2025R 8 160
13 Dec 2025R 8 403
14 Dec 2025R 9 048
15 Dec 2025R 8 803
16 Dec 2025R 8 206
17 Dec 2025R 9 280
18 Dec 2025R 10 130
19 Dec 2025R 7 480
20 Dec 2025R 8 169
21 Dec 2025R 6 560
22 Dec 2025R 8 297
23 Dec 2025R 8 220
24 Dec 2025R 10 444

Spent

Google Ads

Spend and clicks on Google. Its own sales figure is Google’s claim, not the store’s.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›

Meta

Facebook and Instagram ads. Its own sales figure is Meta’s claim, not the store’s.

✓ Synced today at 12:26.

Every source we use, and which is the record for what ›
  • Festive Gifting 2025 · 2 Dec – 24 DecFestive Gifting 2025 · 2 Dec – 24 Dec
View as table
Ad spend by day
DateAd spend
2 Dec 2025R 3 682
3 Dec 2025R 3 547
4 Dec 2025R 4 026
5 Dec 2025R 4 076
6 Dec 2025R 3 243
7 Dec 2025R 3 121
8 Dec 2025R 3 993
9 Dec 2025R 3 372
10 Dec 2025R 3 982
11 Dec 2025R 3 585
12 Dec 2025R 3 690
13 Dec 2025R 2 859
14 Dec 2025R 2 899
15 Dec 2025R 3 829
16 Dec 2025R 3 710
17 Dec 2025R 3 873
18 Dec 2025R 3 997
19 Dec 2025R 3 308
20 Dec 2025R 3 156
21 Dec 2025R 3 073
22 Dec 2025R 3 993
23 Dec 2025R 3 353
24 Dec 2025R 4 146

By channel

ChannelSpentClicksStore revenueBack for every R 1Platform ROAS
InstagramMeta AdsR 30 9523 819R 110 887Instagram and Facebook togetherR 2.085.31×
FacebookMeta AdsR 22 4132 7655.31×
Shopping & PMaxGoogle AdsR 29 1473 240R 102 218R 3.516.91×

What it sold

ProductUnitsNet sales
Sisal Floor RunnerLiving15R 22 594
Reed DiffuserFragrance55R 20 760
Cotton BedspreadBedding10R 17 071
Stoneware Dinner Plate Set of 4Tableware19R 16 996
Fynbos Soy CandleFragrance50R 16 437

Every product